80Twenty is a boutique marketing, creative and sales recruitment agency that connects high-growth companies with exceptional candidates.
Our client, an early-stage legal tech company, affiliated with a well-established creative law firm, is building cutting-edge software to modernize how legal and compliance teams manage contracts, workflows, and risk. With strong early traction and a growing enterprise customer base, the company is hiring its first Product Marketing Manager to shape positioning, drive go-to-market, and directly influence growth.
This is a high-impact, hands-on builder role. You will own both strategy and execution, working closely with founders, product, and sales to translate complex legal functionality into clear, compelling market narratives.
What You’ll Do
- Own product positioning, messaging, and value propositions
- Translate technical legal capabilities into clear customer-facing stories
- Develop and execute go-to-market plans for launches and new features
- Directly execute marketing initiatives across digital channels, social media, and community-driven events
- Measure performance, test messaging, and continuously optimize engagement and conversion
- Create sales enablement materials including pitch decks, one-pagers, case studies, and website copy
- Partner cross-functionally to refine ICPs, pricing, packaging, and product differentiation
What We’re Looking For
- 4+ years in Product Marketing or SaaS marketing
- Experience marketing to complex, multi-stakeholder buyers
- Strong hands-on execution across digital and community programs
- Experience selling into marketing functions highly valuable
- Consumer SaaS experience a plus
- Entrepreneurial mindset with comfort operating in ambiguity
Why This Role
- Backed by an established creative law firm with industry credibility
- Validated product with enterprise traction
- Founding marketing hire with real ownership and influence
- Opportunity to shape the GTM engine in a high-growth, high-impact environment
This is an opportunity to build product marketing from the ground up and play a defining role in how a legal tech platform scales.
Salary: $100-110k